Building a Great Business
June 11, 2001
|Leveraging Your Talent
||Kimberle Levin, Director - Special Services BDO Seidman, LLP
||1:15 - 1:45pm
|Are you a leader or one in the making?
What's your decision style? Building an effective management team is
critical to your company's future growth and success. Learn the key
decision style and how to build an effective management team.
|Return on Marketing
||Francine Carb, President & CEO
|1:45pm - 2:20pm
|Did you know that marketing can have a
direct multiplier effect on the selling process? Learn the essential
elements of early stage marketing and how to put them to use today; what
to expect from your marketing initiatives; and how to measure the results.
|Build It and They Will Come: or Will They?
||Dennis Chapman, President & CEO
The Chapman Group
|2:20pm - 3pm
|Ensuring business success through sustained
customer growth - Sales! Learn how to turn your company into a sales
organization through nine key influences that affect a company's sale
||3pm - 3:10pm
|Workshop - Want to be a Millionaire?
||3:10pm - 4:35pm
|Apply what you've learned during first session to your company. Assess your leadership and decision-making style and make a plan to improve it. Create or refine your elevator pitch and get some feedback. Evaluate your current sales plan and make it stronger. This session will enable you to work with other participants and get specific ideas to improve your business.
|Structuring the Company & Early Stage Pitfalls
||Peter Laberee, Partner
Philadelphia & Wilmington Offices
|4:35pm - 5:15pm
|Get the skinny about capital structure,
valuation, dilution, options, classes of stock and how to avoid
early stage pitfalls. Also, hear one deal person's view
of what makes so many business plans so bad.
|Staying on Course
||Chris Beck, Director
BDO Seidman, LLP
|5:15pm - 5:45pm
|Focus the energy of your company on the
tasks that ensure success! Learn the tools and techniques that define
clear tangible goals, create a "culture" based on accountability
and build a sustainable operations management process.
|Closing Remarks, Q & A
||5:45pm - 6pm